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LED Display: Advertising in the Future
Click: 409   Release Date: 2023-05-08   Author: ledlink

LED displays are the future of advertising due to their unique features and advantages that make them highly effective and efficient in reaching target audiences. A professional LED display manufacturer, LEDlink, introduces some of the advantages of customized LED display here.

 

More Flexible

Firstly, LED displays offer fluidity, forcing attention, targeting, and practicality. LED displays are highly dynamic and can easily capture the attention of passersby with their bright colors, vivid images, and dynamic animations. This makes them an effective advertising tool for increasing brand awareness, driving sales, and engaging audiences.

Various Content

Secondly, LED displays offer programming advantages. The ability to create customized content that can be played instantly on the LED display makes them a powerful advertising tool. This allows businesses to create compelling and engaging content, not only for advertising but also for entertainment. Businesses can create specialized content that includes documentaries, variety shows, animations, radio dramas, and TV dramas, which can be played during the intervals of advertising.

Better Location, Higher Attractiveness

Thirdly, LED displays offer location advantages. LED displays are mainly installed in high-traffic areas, such as shopping malls, where there is a large concentration of people. LED full-color screens are also installed in landmark locations, which have a more profound impact and compelling effect on viewers, helping to increase brand awareness and drive sales.

What to consider while customizing LED display?

Getting the appropriate LED display for your enterprise is crucial. Several factors that you should take into account while doing customization are introduced as follows.

LED displays are widely used for indoor and outdoor advertising, events, sports, and various other purposes. When choosing an LED display, several factors should be considered:

Brightness:

The brightness of LEDs is usually measured in Candela (cd) or milliCandela (mcd).

LED Pixel Module:

LEDs are arranged in a matrix or segment and pre-fabricated into standardized module sizes.

Pixel and Pixel Diameter:

The individual controllable LED light units in an LED display are called pixels or elements. Pixel diameter is the diameter of each pixel, measured in millimeters.

Dot Pitch, Pixel Density, and Information Capacity:

The distance between the centers of two adjacent pixels is called the dot pitch or pixel pitch, and the number of pixels per unit area is referred to as pixel density. Information capacity is the number of display elements per unit area that can be used to convey information. These factors describe the same concept; a smaller dot pitch means higher pixel density and information capacity, while a larger dot pitch means lower pixel density and information capacity.

Resolution:

The number of rows and columns of pixels in an LED display is called its resolution. Resolution determines the total number of pixels, which in turn determines the display's information capacity.

Conclusion

Overall, LED displays are the future of advertising because of their unique features, advantages, and effectiveness in reaching target audiences. By leveraging the power of LED technology, businesses can create compelling and engaging content that not only increases brand awareness but also provides entertainment to viewers. With their ability to capture attention, target audiences, and provide practical results, LEDlink’s customized LED display is a powerful tool for businesses to gain a competitive advantage in the market. Visit the official website of LEDlink for information in depth!